Israeli Company Soda Stream Licenses Crystal Light™ and Country Time™ Beverage Flavors

Posted on January 10, 2012 by

5 January, 2012

Kraft Foods and SodaStream Enter Strategic Co-Branding Deal

Crystal Light™ and Country Time™ to be first Kraft Foods brands licensed to SodaStream

SodaStream System. Source: www.sodastream.com

NORTHFIELD, Ill and AIRPORT CITY, Israel – Kraft Foods, Inc. (NYSE: KFT) and SodaStream International, Ltd. (NASDAQ: SODA) today announced a strategic partnership for the manufacturing, marketing, distribution and sale of Kraft Foods branded flavors for use with the SodaStream soda making system. This will be the first time that Kraft Foods flavors will be available specifically for use in a carbonated beverage. The initial Kraft Foods brands to participate will be several varieties of Crystal Light, a leading women’s diet beverage, and Country Time, the number-one lemonade brand. One of the new carbonated choices will include an “All-Natural” lemonade.

Read more here.

Posted in Israel Business

Rockhurst University President Tours Israel

Posted on January 8, 2012 by

December 29, 2011

The Rev. Thomas B. Curran, O.S.F.S., began his tenure as the 14th president of Rockhurst University June 1, 2006. Source: Rockhurst University.

Excerpt:

I was left wondering how Israel, this 63-year-old nation, can boast such growth in its economy and show such inventiveness while experiencing two major wars, several skirmishes and two intifadas. Then I discovered the Hebrew word davka. It means “despite.” Despite centuries of persecution, a holocaust, criticism from all over the world and continuous upheaval, the nation of Israel has not only survived, it has prospered and has bred inventiveness. Maybe davka should be expanded in its meaning to include a positive word — hope.

Fr. Thomas Curran, an Oblate of St. Francis de Sales and president of Rockhurst University, a Jesuit school in Kansas City, Mo Continue reading →

Posted in Israel Beyond the News

Tel Aviv Museum of Art Adds Splendid New Wing

Posted on January 2, 2012 by

Herta and Paul Amir building at night. Tel Aviv Museum of Art. Photo: Israel Ministry of Tourism.

The Tel Aviv Museum of Art is home to a comprehensive collection of Israeli artworks representing all major trends and artists.

The museum’s new Herta and Paul Amir Building opened to the public in November 2011 after a series of special events, including concerts, an architecture symposium and a gala ceremony led by Israeli President Shimon Peres. Continue reading →

Posted in Israel Beyond the News

Twitter lawsuit threatened over alleged Hezbollah aid

Posted on December 30, 2011 by

December 30, 2011

Jerusalem (CNN) — Is Twitter aiding and abetting terrorism?

The director of an Israeli legal outfit says yes, and is threatening to sue the micro-blogging site if it doesn’t change its policies.

Nitsana Darshan-Leitner, director of the Shurat HaDin Israel Law Center, sent a letter to Twitter on Thursday asserting that the company is violating U.S. law by allowing groups such as Hezbollah and al Qaeda affiliate al-Shabaab to use its popular online network. Continue reading →

Posted in Hezbollah

How Israeli Military Technology Helps US Troops

Posted on December 26, 2011 by

How Israel’s Defense Industry Can Help Save America

By Arthur Herman. Mr. Herman, a visiting scholar at the American Enterprise Institute, is the author of Freedom’s Forge: How American Business Built the Arsenal of Democracy that Won World War II, which will be published by Random House in April.

December 2011

Excerpts:

  • The Israeli way of doing defense business is changing the shape of the military-industrial complex. Smaller, nimbler, and entrepreneurial, Israel’s defense industry offers a salutary contrast to the Pentagon’s way of doing things. With the spending and budget crisis in the United States already putting immense pressure on the Pentagon, with all-but-certain declines in the percentage of the U.S. economy that will be devoted to defense in the coming decade, a second “revolution in military affairs” is going to be necessary. We are going to have to get more for less—much less. Israel points the way. Continue reading →
Posted in Israel Innovation, US-Israel Relationship

Ice Hockey Grows in Israel with Assist from Canadian Jews

Posted on December 19, 2011 by

Hockey Heats Up in Tiny Village With Israel’s Only Big Rink

Players Travel Hours for Chance to Hit the Ice; a Second-Hand Zamboni

By Joel Millman

December 19, 2011

METULA, Israel—The finger of territory where the farmland here juts between Lebanon and Syria’s Golan Heights is as close as this Mediterranean spot comes to Arctic climes. And, thanks to millions of dollars from Jews in Canada, this is home, too, to Israel’s only regulation hockey rink.

Photo: http://www.israhockey.co.il

That makes Metula a hot destination for many of the million-plus Russian immigrants to Israel, especially hockey players. Teams now draw a crew of international hockey fanatics to Metula’s ice on weekends. With yarmulkes tucked under helmets, and the occasional payot, or side curls, swinging free, religious skaters shoot and check fiercely, yet seldom keep score as their shots sail into nets. Continue reading →

Posted in Israel Beyond the News, Israel Sports & Recreation

The Wonders of Israel – 3 Videos

Posted on December 13, 2011 by

Continue reading →

Posted in Israel Tourism, Video