Coming to America
March 11, 2011
By Amy Chozick and Joshua Mitnick
But as the world gets smaller, and original ideas harder to come by, Hollywood producers and agents are looking elsewhere, and they say they’ve found signs of a Promised Land. Israel, though faraway, isolated and war-weary, is culturally more aligned to American TV tastes than almost any other country. The nation’s small, but highly educated, technologically advanced work force largely speaks English and has grown up on U.S. shows and movies, even if their own shows are in Hebrew.
“Israel is becoming Hollywood’s cheat sheet,” says Noa Tishby, a celebrity actress and producer in Israel who was born in Tel Aviv and now splits her time between there and Los Angeles. She first took “Be Tipul,” an Israeli drama about weekly therapy sessions, to a U.S. production company and helped broker a deal to sell it to HBO. The result: “In Treatment.”
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