“We all lament the loss of Palestinian life brought about by the murderous Hamas regime. This is especially true of the children. That is why we have produced this advertising campaign with Elie Wiesel, to stop the terrorist cowards of Hamas from hiding behind innocent children and pregnant women.”
Rabbi Shmuley Boteach, Executive Director, This World: The Values Network.
The ad campaign includes full page ads in leading American publications including: The Washington Post, The New York Times, The Wall Street Journal, The Chicago Tribune, The Los Angeles Times, The Miami Herald, as well as an extensive social media campaign.
Print advertising began Friday August 1st, and continues for a period of days in various publications. A television advertising campaign is also planned.