Fourteen Israeli fashion designers exhibited their gowns at New York Bridal held in New York City from October 10-12, 2015.
Among the leading Israeli names exhibiting their designs on Manhattan catwalks were Pnina Tornai, Alon Livne, Berta, Yaki Ravid and Galia Lahav.
New York Bridal is the leading commercial event in the American wedding market, estimated at over $54 billion per year, of which 7% is spent on bridal gowns, amounting to about $3.2 billion per year. “Of the 40 exhibitions expected during New York Bridal, about one quarter are from Israeli designers,” said Israeli Economic Minister to North America Nili Shalev. “This testifies to the exceptional talent in Israel.
Israeli designers have become popular among American clients due to their innovative thinking and daring designs. Israel has long been ‘on the map’ internationally thanks to its technological innovation. In recent years the country has been making great headway in fields like television formats, wine, new media and fashion.
This fashion event initiated by the Israeli Ministry of Economy’s New York Trade Mission will let Israeli designers show buyers and potential business partners in the American fashion industry the great potential of the Israeli fashion industry, remarkable for its originality and creativity, traits influenced by the uniquely diverse and vibrant makeup of Israeli society.”